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Bricks to Bridges Make Your Strategy Come Alive-Robin Speculand
Bricks to Bridges Make Your Strategy Come Alive  
by Robin Speculand (Author)
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Publisher : Bridges Business Consultancy
Publish date : 27-Sep-2005
Category :
Mediatype :
Binding : Paperback
Availability : InStock, Order now ships within 2-3 business days
List Price :   Rs. 1.420
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Greenleaf Price :  Rs. 1.278
You Save :  Rs. 142
ISBN : 9789810502713 / Indian ISBN 13: 9789810502713
Pages : 275
Book Summary : Bricks to Bridges Make Your Strategy Come Alive

At first when a friend recommended this book to me, I wondered how a book written by a businessman based in the Far East could be relevant to business in the UK. After reading it, I realised that it wasn't just relevant but also extremely helpful, providing excellent advice in a refreshing and interesting style of writing and presentation. I would strongly recommend this book to anyone in business. It can be read and benefited from at many levels, and as well as providing useful hints and methods, it is an extremely enjoyable read! --Laura Gordon<br /><br />Bricks To Bridges provides an authoritative, clear and practical solution for businesses that are determined to see their sound business strategies actually materialise. Indeed, this is the only book that I have come across that properly addresses the fundamental reason why so many sound and viable business strategies fail: business strategies can only succeed if there are viable implementation strategies in place to make them work.

The author, Robin Speculand, draws on top level business research and extensive consultancy experience dealing with multinational companies, to provide a much needed wake-up call to the business world: avoid unnecessary failure by mastering the art of business strategy implementation. Bricks To Bridges serves as an effective tool kit to enable businesses to implement their strategies by providing six new fundamentals that are crucial to the implementation process. All the concepts that are outlined in the book are explained in clear, easily understandable language. One creative tool that is particularly helpful to business managers and executives is the implementation compass that guides and navigates businesses through the complex maze of implementation, provides an overarching structure to organise activity and enables visibility, planning and control of actions to take place. I was particularly impressed by the book s analysis of the different types of employees in the business environment that need to be assessed and, in many cases, integrated into the implementation strategy. These groups are aptly characterised as groupies, saboteurs, double agents and mavericks. If you want to avoid the pain of spending massive amounts of time creating a viable, well thought out business strategy, only to find that it fails because there wasn't a proper implementation mechanism set in train to make it actually happen, then read Bricks To Bridges and benefit from the solid advice that it provides. --Tristan Jervis

At first when a friend recommended this book to me, I wondered how a book written by a businessman based in the Far East could be relevant to business in the UK. After reading it, I realised that it wasn't just relevant but also extremely helpful, providing excellent advice in a refreshing and interesting style of writing and presentation. I would strongly recommend this book to anyone in business. It can be read and benefited from at many levels, and as well as providing useful hints and methods, it is an extremely enjoyable read! --Laura Gordon

Created Your Strategy? Ready To Implement It? Expecting Tremendous Things? Great! But Wait... Most strategy implementation efforts don't work out; they fade along the way or simply fail to deliver expected results. Just like an individual who plans to go on diet or intends to exercise, it's not the plan that makes the difference; it is implementing your plan that delivers effective results. Organizations have the same problem and need a powerful solution. This book shows you how to make your strategy come alive.

About the Author
Robin Speculand is the founder and CEO of Bridges Business Consultancy Int, a global business consultancy specializing in strategy implementation. Widely acknowledged as a thought leader in strategy implementation, he has written a bestselling book Bricks to Bridges Make Your Strategy Come Alive, which sets the benchmark for new thinking in this field. Robin's pioneering work in strategy implementation has been featured in international print and electronic media, including the BBC Global and Financial Times. Referred to as the Master of Strategy Implementation by industry peers, he has become a known expert at key strategy and international business forums. Robin founded Bridges at the turn of the millennium as a response to his frustration of watching implementations repeatedly fail. Since Bridges first assisted Singapore Airlines in 2000, it has helped dozens of governments, multinational corporations and local organizations across five continents successfully execute their business strategies. He perfected his strategy implementation techniques in client organizations and at Citigroup in his role as Regional Vice President, Corporate Bank, Asia Pacific. Robin s work has led to the development of several proprietary tools that support his implementation mantra. They include the Implementation Compass, a framework that identifies actions in eight critical areas for successful implementation. Robin was a founding member of the Asia Speakers Association and outside of work, a die-hard triathlon athlete, Robin dedicates most of his energies to fulfilling his top professional objective: excellence in strategy implementation. Robin Speculand is an international specialist in implementing strategy for organizations.

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