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Keeping Customers-John J Sviokla
Keeping Customers  
by John J Sviokla (Author)
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Publisher : Harvard Business School Press (HBS)
Publish date : 01-Jan-1993
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Mediatype :
Binding : Hardback
Availability : IsAvailable, Order now ships within 5-7 business days
List Price :   Rs. 1800
15%   
off    
Greenleaf Price :  Rs. 1530
You Save :  Rs. 270
ISBN : 9780875843339 / Indian ISBN 13: 9780875843339
Pages : 384
Book Summary : Keeping Customers
Clearly illustrates that being customer-oriented is a more complex matter than simply beefing up customer service. A leading group of Harvard Business Review authors illuminate key principles in building quality and service that increases value for the customer without sacrificing company profits. Together with its companion volume, Seeking Customers, (listed below) this book offers invaluable guidelines for achieving long-term profitability.
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